Case Study 01

BFit

The social fitness app you and your friends actually stick with

Jan 2025 – Present · 1.5 yrs
Coming soon to the App StoreWebsite
React NativeExpoNode.jsMySQLOpenAI Vision APIPineconeFirebaseFirestoreGoogle Cloud StorageApple Health
Key impact
My startup — I founded VitaAI LLC and built BFit, a social fitness & nutrition app ("Lock In. Together."), in React Native, now launching on the App Store. Built around one insight: people stick with fitness when their friends are in it with them.
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  • BFit app screenshot 1
  • BFit app screenshot 2
  • BFit app screenshot 3
  • BFit app screenshot 4
  • BFit app screenshot 5
  • BFit app screenshot 6
  • BFit app screenshot 7
  • BFit app screenshot 8

What I did

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  1. 01

    My startup — I founded VitaAI LLC and built BFit, a social fitness & nutrition app ("Lock In. Together."), in React Native, now launching on the App Store. Built around one insight: people stick with fitness when their friends are in it with them.

  2. 02

    AI food logging — point the camera at any meal and an OpenAI Vision pipeline identifies it, breaks down calories and macros, flags allergens, and writes a plain-English description. "Snap. Scan. Track."

  3. 03

    A full nutrition & training system: calorie / macro / water tracking, Apple Health sync, a muscle-recovery map, workout plans, and daily streaks + XP to keep users coming back.

  4. 04

    A genuinely social core — Bfit Buddies, leaderboards, challenges, circles & groups, head-to-head buddy comparisons, a live activity feed, and a playful "Hall of Shame" that lets friends roast each other for slacking.

  5. 05

    Built to scale, privately: OAuth 2.0, Firebase sessions, encrypted user data, GCP storage, RAG workout recommendations (Pinecone + OpenAI), and in-app subscription infrastructure.

Tech stack

React NativeExpoNode.jsMySQLOpenAI Vision APIPineconeFirebaseFirestoreGoogle Cloud StorageApple Health